As Canada’s demographics continue to shift, and more and more Baby Boomers retire, employers will be forced to compete for a much smaller, much younger talent pool – Generation Y.
Although an aging workforce has historically been a problem in natural resource industries like mining and oil and gas, the issue is becoming more prevalent in other industries now too, such as insurance and financial services.
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Gen Y workers have vastly different values compared to the generations that have preceded them.
They are a generation that has been told from a tender age that they are capable of anything, that they can change the world and, most importantly, that they should follow their passions.
While previous generations may have been more concerned with pension plans and job stability, many 20-somethings place a great deal of importance on finding a job that fits with their ethos of serving the greater good and making a real contribution to society.
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