It’s officially spring in Canada, and along with the showers and flowers comes the sixth edition of TalentEgg’s National Campus Recruitment Excellence Awards and Conference! We’re excited to host what is sure to be another eggs-ceptional event, and we hope you’ll share in our enthusiasm as we celebrate the best of the best in recruitment with some of Canada’s top employers.
This year we’ll also be bringing together “technology and talent” with this year’s keynote speaker Brian Fetherstonhaugh, Chairman and CEO of OgilvyOne Worldwide. Brian Fetherstonhaugh is a Marketing and recruitment expert and leads a global workforce of 5800 people. The median age at OgilvyOne Worldwide is 29 years old, so he knows a thing or two about hiring and managing young talent. Brian calls his recruitment theory the “Power of Magnetism.”
Also, Brian’s passion about inspiring and leading young professionals is reflected in his award winning book, The Long View: Career Strategies to Start Strong, Reach High, and Go Far. which includes insights and advice for developing their career in an increasingly competitive and digital age. Every full day delegate to the conference will receive a copy of the book as TalentEgg’s gift!
Read on to learn more about this year’s exciting lineup of recruitment-focused speaker sessions, presentations, panels, and of course, the TalentEgg Awards!
Keynote: “How to Become a Magnetic Talent Enterprise”
According to Brian Fetherstonhaugh’s theory, the most successful recruitment strategies effectively mobilize technology to appeal to students and recent grads and create a community of talent. In an increasingly digital world, technology is being engaged to augment nearly every aspect of our lives, and networking and recruitment are no exception! Fetherstonhaugh maintains that harnessing these communication tools, in combination with traditional strategies, enable powerful connections between recruiters and top talent while simultaneously aiding in the construction of meaningful employer brands and cultures.
New to the Workforce
Following a brief break for book signings, please join us in welcoming Monica Haberl from the Conference Board of Canada as she presents the Board’s research on recruiting top talent, highlighting the ways in which organizations are attracting, developing, and compensating today’s recent grads. From rotational programs, co-ops and internships, Monica’s discussion will outline the various ways organizations are appealing to students while also recognizing the what skill sets are in demand and how new graduates and entry level employees who demonstrate such qualities are being rewarded. Her extensive research in areas like labour relations, corporate governance, and talent management with the Conference Board of Canada provide Monica with authoritative and cutting edge data on attracting, developing, and compensating those just entering Canada’s workforce, which she will be sharing with us!
Fostering Future CEOs:
Our next panel will feature Odgers Berndtson’s CEO x 1 Day leadership development program. To better identify today’s top talent and tomorrow’s leaders, Odgers Berndtson has championed a new model for developing leadership skills with its innovative CEO x 1 Day program, a student program that fosters connections between high-achieving students and top CEOs. In this program, eligible third and fourth year university students participate in an executive search and are matched with industry leaders in a process which includes an online leadership evaluation courtesy of Hogan Assessments. Selected students are given the opportunity to shadow exceptional CEOs in this unique mentorship program, gaining connections and valuable insight into day to day life within the industry.
Kim Forgues
Kim is both partner at Odgers Berndtson and Head of the firm’s new CHRO, where she assists organizations in developing high potential talent and executives. Prior to Odgers Berndtson, Kim held various senior roles in human capital and Human Resources, and is an expert in talent management, leadership development, diversity & inclusion, and executive compensation.
Jacqueline Foley
The Chief Marketing Officer for Odgers Berndtson, Jacqueline is a member of the leadership team and is responsible for leading the Canadian marketing strategy and planning in addition to enhancing the customer experience.
Careers that Care: Social Responsibility
Our next panel will focus on Social Responsibility in recruitment and employer branding. For student and new graduate job candidates who seek jobs with purpose, employer involvement in Social Responsibility that ensures that the welfare of society and communities be considered integral to the daily operations and vision of organizations is an important part in communicating an employer’s value proposition to young talent. This next panel highlights the role of socially responsible practices in recruitment, and the increasing motivations of Gen-Y and Gen-Z to seek out employers that share this commitment to community services and projects. As you’ll learn, social responsibility takes many forms and panelists for this session will be discussing how they integrate social responsibility within company policies and recruitment strategies.
Kiran Nayaik:
As Senior Diversity Recruitment Consultant at Rogers Communications, Kiran is responsible for Roger’s National Strategy. Kiran’s role emphasizes the significance of diversity in recruitment practices to better attract, source and advocate top talent.
Tania Crump:
Tania currently leads campus recruitment efforts for the New Graduate and Intern Programs at Bell, where she develops leadership programs. Tania’s previous experience includes roles in private and non-profit sectors, with a focus on healthcare, education & skills training, and organizational strategy.
Tracy Lutz:
As Program Manager for Enterprise Campus Recruitment at BMO Financial Group, Tracy is responsible for developing co-op, internship, and related programs that target students and new grads in banking and financial industries.
Ayesha Singh:
Ayesha represents EllisDon as the Senior Talent Acquisition Specialist, managing the Student and New Grad programs in addition to overseeing EllisDon’s full time staffing.
Amanda Minuk
A graduate of Rotman School of Management, Amanda is a co-founder of Bmeaningful, a career site specializing in social purpose businesses, corporate social responsibility, sustainability, . Amanda joins us to share her perspective on relationships, brand-building and implementing purpose into practices.
Getting Ahead of the Curve: Campus Ambassador Programs and Relationship Building
Campus recruitment practices are undergoing significant evolutions, especially when it comes to the types of relationships being formed between employers, students and recent grads. Campus ambassadors and their related programs have emerged as one way companies are reaching out and forming connections with potential candidates, whom may still be in school. This session’s panelists are experts when it comes to building such relationships, and will share their findings on the most effective ways to recruit and develop talent. By networking with their peers in a natural environment, Campus Ambassadors ensure that your organization is represented to their university peers in a way that is both authentic and appealing.
Nancy Moulday:
Nancy Moulday is the current Director of University Relations at TD Bank Group and an expert on talent who has been engaged in various campus recruitment programs for nearly 30 years. In the past, Nancy has held roles including branch environment, HR and recruitment and served as the past President of the Canadian Association of Career Educators and Employers.
Alyssa Petchonka:
Alyssa is an expert when it comes to recruitment campaigns and social media marketing. She is currently working on the Manulife/ John Hancock North American campus and sourcing team as a Campus Talent Acquisition Specialist . A business graduate from the University of New Hampshire, Alyssa’s previous experience involves working with students as a Talent Acquisition Coordinator and Social Media Marketing Specialist. Today, Alyssa leads recruitment initiatives such as the Business Analyst Development Program, the MLK Scholar Diversity Program, and the Campus Ambassador Program.
The Importance of Experiential Learning: Integrating Hands-on Skills Development Into Education
Experiential Learning emphasizes the idea that learning can take place in a variety of forms and environments, and places value on a more ‘hands-on’ approach when developing skills for those in both education and the workforce. This next panel, moderated by Trevor Buttrum, outlines the various ways experiential learning is being implemented to prepare students and grads to better find meaningful employment and success. From internships to volunteering, research and insight from our next panelists will demonstrate how learning is increasingly taking place outside of the classroom, and why this is a trend worth investigating.
Trevor Buttrum:
Our panel moderator, Trevor Buttrum, serves as the current Career Connections Manager at the Insurance Institute of Canada, a national career awareness initiative catering to students, career changers, and global talent interested in exploring a career in the insurance industry. An award-winning leader, Trevor has dedicated his life to helping others find opportunities and develop their skills in the workforce.
Joanna Tsanis:
An exceptional representative for the benefits of experiential learning programs, Joanna is Ryerson University’s project lead and coordinator at the G. Raymond Chang School of Continuing Education’s Experiential Learning Exchange (ELX). With a background in film and screenwriting, Joanna has produced speeches, social media campaigns, and promotional videos that highlight her creativity and passion for helping others achieve their potential.
Caroline Konrad:
Caroline, too, is a devoted advocate of the benefits to experiential learning programs. As a Board Member to the Canadian Association of Career Educators & Employers (CACEE) and Director of the Career Centre at Ryerson University, she is encouraging a national dialogue on the subject, which she believes is becoming critical to both recruiters and those starting their careers.
Anne Fannon:
As Program Director representing the University of Waterloo’s Professional Development Program, Anne oversees the University’s experiential learning curriculum, which includes co-curricular opportunities such as co-ops. She also developed the University of Waterloo’s EDGE program, which provides its graduates with an experiential education certificate.
Sandra Bickford:
A Political Science and Government graduate, Sandra has spent the past 5 years working for Ontario’s Ministry of Education and advocating for student learning Ontario. She currently serves as the Director of Student Achievement Division, A Student Success Policy Branch.
David Bartucci:
Our final panelist, David Bartucci, works for the Ontario Ministry of Advanced Education and Skills Development. As Manager for the Highly Skilled Workforce Division, David’s insights make him an industry authority when it comes to experiential learning in Ontario
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