As employers recruiting on campus, you have a lot to work around: class schedules and part-time jobs, not to mention other employers competing for the same talent.
Even once you offer employment to a graduating student, there’s still salary expectations, retention, post-graduate education and even travel plans to contend with sometimes.
It’s a brand new year and that means many of us will make some New Year’s resolutions around our work and careers, hoping to advance or at least grow professionally in one way or another.
Accenture‘s Campus Recruiting Lead and Canadian Diversity Recruiting Lead, Lisa Kramer, says she has recently seen more opportunities for senior roles in campus recruitment as organizations embrace campus recruiting programs and hire teams to plan and execute their new strategies.
That might seem like good news to those of you who are looking to take the next step in your career, but those roles could go largely unfilled, according to Lisa, because there is a shortage of trained and experienced campus recruiters.
If you asked many new grads how they chose which employer to start their careers with, they’d probably tell you that they waited until the last minute (i.e., April) and frantically applied to any employer that was hiring for roles they were somewhat qualified for.
As we’ve discovered through our award-winning Student Voice initiative, which appears in Metro every Wednesday, some of them apply to hundreds of jobs with no response from employers. They feel desperate and panicked. As students, they were probably Unreachables and some of them may just be unlucky High Potentials.
The customized employer profiles on TalentEgg.ca are Gen Y’s starting point for learning about career opportunities and how each employer is unique.
Each of the employer profiles on TalentEgg is as varied as the organizations behind them, which range in size from small businesses to multinational corporations, and include industries such as oil and gas, accounting and technology, just to name a few.
But whether an employer’s brand is a household name or not, the first step to recruiting and retaining top student and new graduate talent is the same: providing as much information about the organization and its career opportunities as possible.
There are many very important questions that need to be answered and it’s essential that employer profiles touch on them all so students don’t feel confused or frustrated when interacting with an employer brand. After all, an employer’s TalentEgg profile may be the first time a student learns about an organization and their career opportunities – if the information they need is not clear to them right off the bat, they might consider one of the other hundreds of employers to be found on TalentEgg.ca instead!
© 2024 TalentEgg Trends
