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How to make the most of Twitter for campus recruitment: Part 2, Lists

In Part 1 of the How to make the most of Twitter for campus recruitment series, we outlined some basic and intermediate strategies to help campus recruiters better engage with students:

  • Respond to all @ mentions as soon as possible
  • Keep an eye on key search terms, such as your organization’s name
  • Jump in and join the conversation when appropriate

In this post, you’ll learn why Twitter lists are among the best social media tools for campus recruiters and how to use them effectively for targeting, listening to and engaging with students.

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How to make the most of Twitter for campus recruitment: Part 1

I know what you’re thinking: it’s 2012 and haven’t we all heard enough over the last few years about why campus recruiters should be using Twitter? Probably.

The problem is that it’s not just good enough to be on Twitter, and tweeting regularly may not be very effective either – it all depends on what you tweet and, more importantly, who you interact with.

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6 easy ways to improve your campus career website before September: Part 2

In Part 1 of this two-part series on how to improve your campus career website, we recommended that all employers should:

  1. Post your recruitment schedule
  2. Add an on-campus events calendar
  3. Put a prominent “apply now” button or link on every page

While these three must-dos are an egg-cellent start, there are even more quick, easy ways to ensure your organization’s campus recruitment site is at its best for the recruitment rush this fall.

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6 easy ways to improve your campus career website before September: Part 1

6 easy ways to improve your campus career website before September: Part 1While the feedback submitted by the more than 200 student and recent graduates on our 2012 TalentEgg Campus Recruitment Excellence Awards judging panel was positive overall, the thousands of carefully-written comments on everything from campus career websites to campus recruiters also provided some fascinating and instructive insight into what Canadian employers can improve upon.

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