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Today’s Talent, Tomorrow’s Leaders

Knowledge Hub For Employers, Career Educators And Coaches

Tag: employee engagement

How to Attract the Right Candidates to Your Job Postings

In today’s fast-paced and ever-evolving job market, attracting and retaining top talent is crucial for the success of any organization. As employers, recruiters, and career centers, it’s essential to provide valuable resources and opportunities for career development to help new grads and students thrive. Let’s explore how you can revolutionize your approach to talent acquisition and engagement by utilizing best practices for career development.

Comprehensive Job Postings

Do you need help attracting the right candidates with your job postings? Crafting an effective job posting is crucial to attracting top talent and ensuring a successful recruitment process. Here are some valuable tips for enhancing job postings and reaching qualified candidates. 

  1. When creating a job posting, clearly outline the essential responsibilities and qualifications. Be concise and specific, ensuring that potential candidates can easily understand what is expected of them in the position.
  2. Highlight the unique aspects of your company culture and the opportunities for professional growth. Job seekers are interested in the job itself, the overall work environment, and the potential for career advancement.
  3. Leverage job posting assessment tools to ensure clarity, accessibility and collaboration with diverse voices, attracting a wide range of qualified candidates.

Optimizing Your Employer Branding

An effective strategy for writing a compelling job posting is to focus on employer branding. You can captivate top talent by showcasing an authentic company culture and providing insights into growth opportunities. Successful employer branding is an ongoing process that involves adapting to changing trends and student aspirations. 

  1. Seek feedback and stay attuned to evolving student and new grad preferences to create an appealing employer identity. By aligning with the aspirations of today’s students, your employer brand will resonate more effectively, attracting candidates who are an excellent fit for your organization.
  2. Showcase your company’s unique culture and values and engage with top talent through tailored content. TalentEgg provides a comprehensive solution for enhancing and amplifying your employer brand. With a dedicated employer profile space, social media promotion, paid advertisements, customized content creation, and more, you can leverage TalentEgg’s platform to elevate your employer brand and connect with the right candidates for your organization.

Networking and Recruitment Events

Networking with students and new grads is vital to attracting your ideal candidates.

  1. Encourage your team to focus on building authentic relationships during networking and recruitment events. Instead of promoting job opportunities, engage in meaningful conversations to understand candidates’ aspirations and career goals. This approach establishes a positive impression and increases the likelihood of attracting top talent who resonate with your company values.
  2. Consider hosting engaging presentations or workshops that showcase your company culture and values when participating in events. Create memorable experiences that leave a lasting impression on attendees. This proactive approach highlights your organization’s strengths and sets you apart from other employers, making your company more attractive to potential candidates.
  3. Promote your virtual and in-person career fairs, webinars, and networking events. TalentEgg provides a platform for employers to connect with students and recent graduates in dynamic and engaging environments. TalentEgg’s innovative solutions enable companies to showcase their unique offerings, fostering genuine connections with talented individuals. 

Visit TalentEgg today! There’s no better place to share your recruitment message and job opportunities to reach the best Gen Z talent.

Coaching – New Paradigm for Effective Leadership

Leadership is critical in today’s evolving business environment. Leadership affects the culture, people, and the organization’s overall ability to succeed. But the age-old question remains the same – what makes a good leader? We spoke with Susan Pahl, Founder & CEO Shift Coaching Inc., to get her perspective on leadership and the role coaching plays in leading a successful team.

Name: Susan Pahl

Occupation: Founder & CEO Shift Coaching Inc.

Susan Pahl is the CEO and Founder of Shift Coaching, a leadership development and corporate coaching company. Shift Coaching develops leaders, teams and organizations to adapt change and grow. 

“To me, leadership is not a position, a title or a set of traits. It is the ability to get others to want to work together and even struggle to achieve a shared goal. The ultimate form of leadership is to enable each member of the group to bring their best self and best efforts to bear on the goal at hand,” says Susan.

Analyzing the Trends

Susan engaged in extensive research to understand the new trends in leadership development and get ahead of the curve.  She was particularly struck by the data that showed the impact of coaching on productivity, culture and employee engagement in business across a variety of industries.

“According to a study by Bersin & Associates, now a part of Deloitte, leaders that coach are 130% more likely to realize stronger business results. In addition, organizations with a culture of coaching achieve 21% higher business results. These are astounding numbers. When your leaders use coaching as an integral tool of management, the business grows.”

Research by Zenger Folkman found that “more than 60% of employees who report to managers who are not good coaches are thinking about quitting.” This is based on more than 500,000 360-degree assessments on 50,000 leaders. Coaching is a fundamental tool to not only bring out the best in people, but retain them too.”

Susan also identified what many modern leaders struggle with. She describes how “command and control leaders rely on their own skills and abilities to solve problems and be the experts. This new world requires multiple people and multiple brains to be able to navigate this fast-paced increasingly complex world we live in.” Instead of taking an authoritative approach, Susan suggests that leaders need to know how to create “a collaborative work environment where people can think for themselves, solve problems and be innovative.”

Finding the Niche

The reality today is this: “There is no playbook or training program to address the complexity that people are facing today,” Susan comments. Constant adaptation to change, competition for attracting and retaining top talent as well as employee development are just some of the ongoing tasks that managers need to think about.

“The role of HR is changing. How do we prepare people to work, lead and learn effectively in the complex constantly changing world? To start we need to support HR professionals and career educators to become coaches and equip them with the skills to support others.”

Identifying the gap between employees’ expectations and managers’ ability to meet them, Susan came up with the idea for Shift Coaching. “I wanted to provide a program that covered all the essential elements of coaching in the context of the business environment with practice, reflection and feedback that would fit in with a business person’s busy schedule,” says Susan. She adds that “every leader needs A coach and that every leader needs TO coach.” So really, Susan teaches others to learn by doing. Those who participate in the program not only learn how to coach others, but they also get coached themselves.

Coaching Leaders

So how does The Shift Corporate Coach Program work? It is built for business leaders and it stands apart from other coaching programs because it incorporates the business context, is efficient and is integrated into the leaders’ workday. Unlike other programs that only provide a generic overview of coaching or require a significant time investment, Shift Coaching equips participants with practice, reflection and feedback that fits within a business person’s busy schedule.

Participants learn core coaching concepts through an experiential hands-on process. As a result of completing the program, according to Susan, leaders can:

  • Generate improved productivity
  • Reduce conflict across the organization
  • Increase the response to managing and implementing change
  • Use industry-leading leadership tools to grow staff and develop people 
  • Create a renewed vision and strength in their approach to developing the corporate culture
  • Create a greater focus on the art of relationship-building throughout the organization; with direct reports, peers, stakeholders and clients 
  • Explore the benefits of using coaching conversations in everyday applications as well as in formal protocols

Shift Corporate Coach Program recently opened up for new grads in an effort to shape the leaders of tomorrow early on.

“Becoming a coach early in a new grad’s career will prepare them to have healthy approaches to the people issues and have the ability to coach others, preparing them for positions of leadership. We have heard so many of our [more mature] participants say that they wished they had these skills 20-30 years ago and how their careers may have been very different. So we said: “Why wait?” – let’s bring this to new grads and help them get coaching skills early on.”

Constantly Evolving

It’s evident: the change is here. The massive challenge of adapting and evolving together with the industry is something that every business manager (current or aspiring) needs to embrace.

“Robert Keagan calls it “Constructive Destabilization” in his book “An Everyone Culture”. He says that, if you can perform your role to a high level, you are actually no longer in the right job. As soon as something is working perfectly, it is time to blow it up and move up to the next level. He suggests running into useful trouble and using this trouble to learn and grow. This is the opposite of “business as usual”. Pain + Reflection = Progress.”

Susan comments that HR professionals will only be able to grow by introducing desirable and purposeful challenges in their work lives. Learning and development programs are a safe way of practicing to combat these difficulties.

“Ongoing development must be woven into the daily fabric of working life and people’s limitations will be seen as their growing edge. Organizations need to aggressively seek opportunities for their leaders to practice, experiment and learn in this new changing environment. They also need to change how they evaluate and develop leaders,” says Susan. Her passion for better leaders of tomorrow is evident in everything she does.

If you’re ready for the next step in your leadership development, explore what Shift Coaching has to offer. Do you know a soon to be or a recent grad that might benefit from the Shift Corporate Coach Program™️?

TalentEgg is proud to partner with Shift Coaching to offer young professionals an exceptional leadership development opportunity give-away valued at $5,000! Find out more here!  

Optimizing employee referral programs for Gen Y

Looking for a new way to source Gen Y talent? Consider optimizing your employee referral program.

Employee referral programs encourage existing staff to help recruitment teams discover qualified external candidates for open opportunities.

By leveraging the connection between a Gen Y employee and their extended network, recruiters are able to expand their talent pipeline, recruit higher-quality candidates and ensure overall “fit”.

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All together now! A guide to employee engagement

Passion. A sense of purpose. Engagement. Studies show that employees that are “engaged” in their work perform significantly better than those who are not. The problem is finding real, tangible ways to make that happen. Good thing there’s an eBook for that.

We’re very pleased to be part of an awesome new eBook – All together now! a guide to employee engagement.

Thanks to Ben Eubanks, of upstartHR for gathering all the great content and a putting it together! The eBook is to help HR pros, managers, and business leaders learn more about the importance of employee engagement.

Click here to check it out!